At the foothills of the Appalachian Mountains, tucked among a forest of trees, a new community is taking root. The Highlands Community is a mountain- style community located just minutes from downtown Birmingham. They needed to get the good news about their 722 acres with more than 250 acres dedicated to land conservancy out to the southeast.
Emily Osburne & Company worked with Wendy Garner Media and The Brogdon Group to develop a social media strategy to compliment PR in local magazines, on billboards, and online.
We coordinated with all stakeholders to develop an authentic social media presence for The Highlands Community as homesites became available and as Christopher Architects and Interiors produced renderings for the clubhouse, available homesites, and amenities.